This Is Cornell Tech

Conceptualized and launched “This Is Cornell Tech” campaign to commemorate the dedication of the Cornell Tech campus on September 13, 2017. Developed a 360° interactive experience to serve as a landing page, with over 11,000 unique page views over the course of that week and an average attention time of 4 minutes 14 seconds.

For Cornell University partners and Cornell Tech’s corporate partners, developed a social media toolkit with instructions, messaging, and assets.